Destination clients

This gamified training tool combines a mobile application and playing cards with the assistance of a trainer. It offers SNCF agents the opportunity to project themselves into different situations involving customers faced with difficulties during their journey.

Customer SNCF
Format Cardgame and mobile application
Type Playful learning
Target SCNF agents
Objective Refine customer relations
Partenaire Now.be

Destination clients is made up of two types of playing cards: action cards, which are identical for each scenario, and situation cards, which are specific to each situation. Thanks to a mobile application on a tablet, an exchange takes place between agent and customer. The game session is supervised by a trainer who stimulates debate between participants and encourages feedback.